Indian Fragrance Industry
-
Yash Ved Jun 28 2019 - 2 min readIntroduction In India, nowadays, fragrances are not perceived as a luxury anymore, but an indispensable part of the lifestyle. In the times ahead, India will be one of the major growth drivers of the global home fragrance industry. There is a growing appetite for not just perfumes & deodorants, but also for home fragrance products ...
-
Shahram Warsi Feb 05 2019 - 2 min readThe slow and evolving Indian fragrance industry is allowing the business owners to opt for several strategies for expanding their business demographically. Since India is witnessing a rise of disposable income followed by other elements such as personal grooming, the Indian fragrance industry amounts to US$ 304m in 2019 which is expected to grow annually ...
-
Sneha Santra Dec 10 2018 - 2 min readPerfume industry has seen some major shifts in 2018. Big brands are innovating to stay on top through the booming niche markets, by developing targeted fragrance blends that are more appealing to the consumer. The global perfume market is estimated to reach worth US$ 45 Billion in 2018. Below are some of the dominant perfume ...
-
Like Any Other Businesses, You Need To Keep Evolving With The Upcoming Trends: Khushali Hiten VadharSneha Santra Oct 30 2018 - 3 min readIndia is ranked first in the production of Agarbattis leaving behind China and many other countries. Exports of incense sticks started to almost 90 plus countries of the world which increased the incense sticks market by 7% per year. Divine Aroma, a part of the Shashi Group, is the leading manufacturer and exporter of incense ...
-
Sneha Santra Jun 06 2018 - 3 min readPerfume industry has seen some major shifts in recent years. Big brands are innovating to stay on top through the booming niche markets, by developing targeted fragrance blends that are more appealing to the consumer. The global perfume market was worth US$ 37.4 Billion in 2017 and the market is projected to reach ...