FMCG

FMCG

FMCG Sector: 36 pc Increase In Sales In The Second Quarter

Indian Retailer Bureau Oct 27 2021 - 2 min read

The FMCG sector in India has reported 36 percent increased sales in Q2’21 as compared to Q2’20. The packaged foods category has seen a significant decline in sales consistently, while the packaged staples segment saw an increase in the Q2 of 2021 as compared to 2020. After a heavily impacted pandemic period last year and ...

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Indian FMCG Ecosystem: An Efficient National Infrastructure with its own Guard Rails

Prem Kumar Sep 27 2021 - 4 min read

The Indian grocery retail industry is currently one of the top-five retail markets globally by economic value. Estimated to be worth around $600 billion, the industry is predominantly led by the 15 million small merchants and entrepreneurs servicing the essential needs of 1.3 billion people around the country. Over the last two decades, in particular, global ...

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How Sri Sri Tattva is Enhancing The Shoppers’ Experience in Muscat

Sneha Santra Nov 12 2018 - 2 min read

Brainchild of Spiritual leader Sri Sri Ravi Shankar, the consumer goods and wellness brand, Sri Sri Tattva, has been riding high on success. The increase in the demand for organic and swadeshi products has made Sri Sri Tattva one of the leading brands in the health and wellness space in India The company has expanded ...

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How The Rise Of FMCG Products Is Elevating The Indian Business Globally

Shahram Warsi Jul 05 2018 - 2 min read

The changing lifestyle, growing awareness, and easy access have been the key growth drivers for the sector. The urban segment is the largest contributor with around 40% revenue share to the overall revenue generated by the FMCG sector in India. With a market size of around US$53 billion, the market is expected to grow at ...

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How Patanjali Challenged the FMCG Protocol

Nibedita Mohanta Jun 11 2018 - 3 min read

  Business is all about the race where one chases his/her rival and out pass them. This fiction is what keeps the spirit of business alive. It is easy to become number one but way more difficult to maintain the position. Recently Indian market is witnessing a tussle between FMCG brands to be on top ...

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