Global cosmetics giant Dior brings American model Bella Hadid on board

Franchise India Bureau June 03 2016 - 4 min read
Global cosmetics giant Dior brings American model Bella Hadid on board
Joining actresses Natalie Portman, Marion Cottilard and Jennifer Lawrence, Bella Hadid will endorse Dior's beauty range. The 19-year-old beauty will star in a sensational new collection of web videos, to be released in June.

American fashion model Bella Hadid has been snapped up by premium make-up brand Dior as the new face of its beauty range.

To celebrate the partnership, the 19-year-old beauty will star in a sensational new collection of web videos, dubbed Dior make-up Live with Bella Hadid, which will be released on June 6.

The reality TV star has been named as an ambassador for Dior Beauty.

Hadid will appear in a series of beauty-focused online videos titled- Dior make-up Live with Bella Hadid. The first snapshot of the video will be launched on 6 June.

Reportedly, the first clip is due to show Hadid backstage at Dior’s Cruise Collection 2017 show, where she will make her catwalk debut for the brand.

The video will be also be filmed with Creative and Image Director for Dior Makeup, Peter Philips.

Hadid’s mother, Yolanda Hadid, rose to fame in US reality TV show Real Housewives of Beverly Hills. Since then Bella and her older sister Gigi Hadid have both found significant success as models.

In 2015, Bella was named as ‘Model of the Year’ at the Daily Front Rows Fashion Los Angeles Awards. She has also appeared in editorials for Vogue in Turkey, Harper’s Bazaar in Spain and Korea and Allure.

Hadid joins actresses Natalie Portman, Marion Cottilard and Jennifer Lawrence who are all Dior beauty ambassadors.

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