Social Media Marketing
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Rishabh Sharma Jan 08 2021 - 6 min readNowadays, social media has gone to the next level in marketing. New ways of social media marketing have most thoroughly turned traditional marketing way upside down. It does not like the older outbound marketing strategies where messages are sent to potential customers or clients, and communication was only one way.
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Sneha Santra Aug 21 2019 - 3 min readLaunched 9 years ago, Instagram has now become one of the most used social media platforms. Incepted as a photo-sharing app, Instagram has successfully emerged as a powerful marketing tool. As they say, “A picture is worth a thousand words”, then what better way to convey a message to consumers using a thousand words! Whether ...
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Sneha Santra Aug 09 2019 - 4 min readWith the progression in new-age media, there has been a significant swing in the kind of content being consumed now a day. This has led to multiple changes, ranging from content creation to its implications on the various industries. For instance, this has assisted brands in making promotion strategies more personalized and consumer inclusive. Today, ...
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Sneha Santra Dec 21 2018 - 3 min readSocial media is one of the most cost-efficient marketing methods used to increase a brand’s visibility. According to a survey conducted, over 91% of marketers agreed that their social marketing efforts increased their exposure by a huge percentage by investing only a few hours every week. A social media strategy can greatly increase your brand ...
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Sneha Santra Jul 25 2018 - 3 min readInstagram has shown tremendous growth in recent years. With over 800 million users worldwide, Instagram has become mandatory for brand marketing. This provides an opportunity to market products to a more targeted and interested audience without spending an enormous amount of money on paid advertisements. Below are the various ways to make your brand Instagram ready. ...
