marketing strategies
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Opportunity India Desk Jan 18 2023 - 3 min readElectric Vehicle maker Altigreen has released a new brand campaign for highlighting its range of electric three-wheelers. The brand campaign titled, ‘Bijli Hoon Main’ introduces Altigreen’s mascot – an electric superhero who personifies the efficiency and power of electric mobility over vehicles powered by diesel, petrol and CNG. The campaign is launched with a digital-first ...
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Opportunity India Desk Sep 07 2022 - 5 min readLast three years have changed a lot of things for start-ups. These three years turned many of the start-ups into unicorn while many more were forced to shut. Some people say money is the issue, behind failure of start-ups, lack of planning say others. Apart from these, a number of things like proper guidance, credibility ...
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Indian Retailer Bureau Oct 08 2021 - 1 min readAfter a successful penetration across Indian markets with its exclusive showrooms, Trident Group, a business-to-business manufacturing giant based in Ludhiana has knocked the doors of Indian households with its own e-commerce portal. A Direct-to-Consumer website features top-quality products from the house of Trident Group ranging from towels, bedsheets, paper, notebooks, bathrobes, rugs, cushions, and more. Customers ...
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Abhishek Kumar Singh Oct 04 2021 - 4 min readGreen Marketing in India We live in a world of more and more marketing. Every year we get new cars, new cereal brands, new magazines, each of which tries to convince us that they are the best among their entire competitor. Here, the problem is competition does not always work well when what we want ...
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Rishabh Sharma May 12 2021 - 3 min readMarketing and advertisements have become important functioning limbs in business. From initiating the business to the next big collaboration, everything depends on the way how you present it to the customers, investors, and other big brands. So for those who cannot afford to spend much on marketing and promotions, here are the top 5