marketing process in franchising
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Reetika Bose Apr 07 2018 - 6 min readA strong marketing strategy is the need of the hour, without which a business cannot run successfully in the market. A franchising business is a two-fold marketing strategy, in one way it boosts the sales of the parent company and in another way it also takes care of the franchised outlets. A franchisor ...
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Ramanjit Kaur Sep 29 2017 - 3 min readMarketing is a strategic tool to develop every business. A strong marketing strategy is the need of the hour, without which a business cannot run successfully in the market. A franchising business is a twofold marketing strategy, in one way it boosts the sales of the parent company and in another way it also takes ...