FMCG Growth

Patanjali

Major Reasons Why Patanjali Saw The Downfall In 2018

Sneha Santra Dec 28 2018 - 2 min read

Factors Behind Decline In Patanjali's Sales The year 2018 has witnessed many ups and downs in the entrepreneurial ecosystem. While many businesses have registered huge profits, few have seen downhill. One of the leading FMCG brands in India, Patanjali Ayurveda, has recorded a dip in its sales this year. The Brain-child of Baba Ramdev, Patanjali ...

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FMCG Sector

Busting The Common Misconceptions For A Better FMCG Future

Smita Nag Oct 23 2018 - 3 min read

“While there seems to be a lot of demand in the FMCG market what are the products that will be leading?” asks session moderator Anurag Mahajan, Director, Ernst &Young at the Opportunity India Summit, 2018, organized by Franchise India. Going the Millennial way: Aditya Bagri, Director, Baggrys India Ltd., says, “People nowadays look at convenience. ...

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Expansion Plans

ShopX plans expansion with $35 mn fund from from Fung

Franchise India Bureau Aug 07 2018 - 2 min read

B2B startup, ShopX which facilitates retailers and kirana store owners in small towns with FMCG brands, has secured $35 million from Fung Strategic Holdings to fuel its expansion plans. According to the company, the funds will be used to strengthen ShopX’s products and engineering teams. The company also plans to strengthen its FMCG offerings and ...

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FMCG

How The Rise Of FMCG Products Is Elevating The Indian Business Globally

Shahram Warsi Jul 05 2018 - 2 min read

The changing lifestyle, growing awareness, and easy access have been the key growth drivers for the sector. The urban segment is the largest contributor with around 40% revenue share to the overall revenue generated by the FMCG sector in India. With a market size of around US$53 billion, the market is expected to grow at ...

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