direct selling
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Abhishek Kumar Singh Jan 24 2023 - 5 min readHave you ever wondered how many individuals does it take to deliver one matchbox at your doorstep? It is probably a bigger number than you can ever imagine, and most of them are neither manufacturers nor the last mile delivery guy, but those handling it in between. This supply chain increases the cost of the ...
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Joyshree Saha Sep 29 2017 - 4 min readEven as the direct selling market in India awaits a well-defined set of rules, it certainly is contributing to women empowerment. More than 60 per cent of direct sellers in India are women and one such name hitting the right notes in this area is the beauty products brands, Amway. In conversation with ...
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Indian Retailer Bureau Sep 29 2017 - 2 min readSensing the need to regularise direct selling, FICCI has urged the government to provide clarity. Shilpa Gupta, Head – Retail, FMCG, Luxury Gems & Jewellery, Direct Selling, FICCI, shares her views about the potential of this multi-level marketing model and the steps to regularise it. How do you assess Direct Selling in India? ...
