Hatsun Agro Product Ltd opens 3000th HAP Daily outlet

Vaishnavi Gupta
Vaishnavi Gupta December 03 2020 - 9 min read
Hatsun Agro Product Ltd opens 3000th HAP Daily outlet
All the HAP Daily outlets are operated by well-trained independent franchisees.

Hatsun Agro Product Ltd. (HAP), a leading private sector dairy company in India, has launched its 3000th HAP Daily outlet. HAP Daily is known for its range of high-quality milk products trusted by millions.

Keeping in line with HAP’s retail philosophy of freshness and quality, all the HAP Daily outlets provide unique customer experience with service consistency, product availability and better ambience. The outlets are operated by well-trained independent franchisees. The retail outlets offer tremendous growth opportunities for the franchisees.

RG Chandramogan, Chairman, Hatsun Agro Product Ltd. said “The retail outlet expansion is in line with Hatsun Agro Product Ltd’s growth strategy and its vision of taking high-quality dairy products closer to the masses. Retail expansion in Maharashtra and other regions will augur well for HAP which is augmenting its production capacities with the expected commissioning of a new plant in Solapur, Maharashtra.”

Products Offered

HAP Daily is the retail concept of Hatsun Agro Product Ltd that offers milk, milk products and icecreams at the convenience of the customers.

In addition to the entire range of Arun Icecreams, HAP Daily outlets will selectively retail other products such as Arokya Milk, Hatsun - Curd, Paneer, Milk Beverage, Yoghurt Shakes, Ghee, Butter, Skimmed Milk Powder and Dairy Whitener in various markets.

Apart from consumer sale, HAP Daily outlets will also supply its products to retail outlets within the vicinity thereby increasing ease of availability of its products and expanding the brand reach.

“HAP dairy products are seeing good demand and growth with the consumers' trust in the quality of our product portfolio,” Chandramogan added.

Future Plans

Going forward, HAP plans to open more HAP Daily outlets in newer markets such as Maharashtra, Kerala, Orissa and Chhattisgarh and deepen its presence in its traditionally strong markets of Tamil Nadu, Karnataka, Andhra Pradesh, Telangana, Puducherry and Goa. HAP aims to be a pioneer and transform the retail fabric of the Indian dairy industry.

Chandramogan further stated, “HAP endeavours to establish itself as a household name across the country by offering high-quality dairy products. In achieving this goal, HAP remains fully committed in further expanding its retail foothold in existing as well as in new markets.”

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