Ferns N Petals Introduces New Digital Gifting Options to Spread Happiness during Lockdown

Vaishnavi Gupta
Vaishnavi Gupta April 06 2020 - 13 min read
Ferns N Petals Introduces New Digital Gifting Options to Spread Happiness during Lockdown
Ferns N Petals introduces guitarist on video call, personalized e-story books and personalized video message to shower love & share smiles while staying apart.

To share love and happiness in the self-isolation times, Ferns N Petals, India’s leading flower and gifting brand, introduces digital gifting options such as Guitarist on Video Call, Personalized Video Message and Personalized E-Story Books along with other digital & virtual gifting choices.

The technology-enabled gifting options are designed to make not just birthdays & anniversaries, but every day of their loved ones more special & memorable while practicing social distancing, since in some cases they are separated by miles during the nation-wide lockdown in the backdrop of COVID-19.

Guitarist on Video Call is a musical gesture to uplift mood and bring joy in loved ones’ life without worrying of the human contact to accept the gifts. To help an individual escape from the current stress and monotony, the guitarist will play whimsical music for 10 to 30 minutes, depending on the option chosen by the sender. As part of this musical initiative, the Guitarist contacts the sender and takes down a list of songs to be played via WhatsApp video conference call with the sender & recipient. It is an extraordinary sweet way of expressing emotions in ongoing difficult time.

Whereas the other digital gifting service ‘Personalized Video Message’ promises to deliver a wonderful surprise to your loved near and far ones irrespective of the lockdown. It is accessible gifting that customers can opt to send on any special occasion. They just have to add images, a personalized heartfelt message in the text box and then FNP’s Guitarist will record that message and clubs it together with the song & images to create a beautiful personalized video with music, which will be sent to the receiver as well as the sender.  

Pawan Gadia, CEO, Online & Retail, Ferns N Petals, India, UAE & Singapore, said, “At present, we all are in midst of an unprecedented crisis and staying at home is the only way to flatten the curve. In order to spread positivity in the current situation, the newly launched digital gifting option by Ferns N Petals is a great way to cheer up & gift happiness to your loved ones even when they are miles apart.”

“Also, I believe music is a magical remedy to fight tough times with ease and that is the reason the digital gifting options are enabled with melodious music of customer’s choice. As a brand it is an initiative to keep gifting alive & engage our customers with innovative heart whelming gifting ideas in quarantine,” he added.

Ferns N Petals also thought about children’s entertainment during the lockdown and unveiled ‘Personalized E-Story Books’. Parents can personalize these e-story books by making their little ones the heroes of the tales they have been reading and gift to their children to engage them into a beautiful experience. Through these e-books, kids’ favorite heroes (Aladdin, Cinderella, Snow White) can be replaced by the face of kids and make them believe that they can do anything.

The brand continues to innovate and add more gift ideas that can be fulfilled while maintaining social distancing and following all the rules pertaining to the nation-wide lockdown.

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