This Is How Indian Wellness Industry Can Take Tourism To New Heights

Shahram Warsi
Shahram Warsi Oct 05 2018 - 2 min read
This Is How Indian Wellness Industry Can Take Tourism To New Heights
No doubt India is among the best tourism destination globally! But apart from just a tourist destination, India is becoming a wellness destination as well.

India is familiar with words like yoga, Ayurveda, and another Indian system of medicines. But entrepreneurs are trying to highlight their benefits, raising the health and wellness parameters in one’s life.

Natural Treatment

 With wellness tourism constantly growing in India, investors are experimenting with their offerings, trying to make the treatment more natural and effective. Recently, the Minister of State for tourism, KJ Alphons inaugurated the International Wellness Conclave 2018 at New Delhi.

KJ Alphons, Minister of State for tourism said, “Ayurveda, yoga and Indian system of medicines have the best healing powers as they are chemical free and don’t depend on artificial substances. Indian medicine is globally known for its purity and authenticity.”

The Rising Spa & Wellness Industry

The spa and wellness industry is no more an alien concept. Experts believe that this segment of business carries numerous business and job opportunities, which could boom the industry in near future.   

The wellness conclave witnessed participation of experts, hoteliers, health and wellness professionals and more, discussing the possibilities of taking the market to a new height.

Promoting A New Perception For Wellness Industry

New entrepreneurs are promoting the wellness industry in an innovative manner, trying to redefine the industry in positively. The conclave witnessed an engaging two days event, discussing the latest trends and challenges going on in the industry.

Alphons also discussed the Ministry of Tourism’s recent ad film ‘Yogi of the Racetrack’, which has a record-breaking 75 million views in a month.

Anil Khaitan, President, PHD Chambers states, “Spa industry has been in action since a long time now. Now, we need a holistic wellness system, based on AYUSH and develop it.”

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