Piaggio strengthens its outreach in NCR with launch of 2 new dealerships
Piaggio Vehicles Pvt Ltd has unveiled two new dealerships in New Delhi and Gurugram for its Vespa and Aprilia models.
Spread over an area of 1,500 sq ft, both the new dealerships have been designed keeping in mind the lifestyle and premium experience that reflect the Italian heritage of the brands.
Ashish Yakhmi, Head of Two-wheeler business, Piaggio India, said, “Vespa and Aprilia are globally known brands that are bespoke, premium and drive high aspiration value - our premium lifestyle products reflect the personalities and attitudes of the rider. We are taking this technology, building on the affinity for the brand and creating an exciting proposition for the younger audience through our partner Hujo International in New Delhi and Haryana Auto Agencies in Gurugram.”
Diego Graffi, Managing Director and CEO, Piaggio India, added, “The new dealerships resonate with the style quotient of both Vespa and Aprilia brands and would offer its customers extraordinary experience in the area of sales and customer service.”