‘Millie’s Cookies’ Tastes the Sweet Success by Entering the Top Franchise 100 Brands List
From cookies to brownies to cookie cakes to smoothies and shakes to hot chocolate to tea and coffee – you name it, Millie's Cookies has it! It requires a sheer passion to make such a wide range of sweet food products and team ‘Millie’s Cookies’ has had this passion since decades.
Millie’s Cookies, a brand that is known for its delicious cookies across the world, has entered the Indian market in order to expand its reach across the country. Being a global brand, all of its products come to life with carefully tested, delicious recipes and the best ingredients, bearing the responsibility of being a global leader in its industry.
Millie’s Cookies has tasted the sweets of success for a long time, and has now become one of the rank holders in the list of Top Franchise 100 brands.
Established in 2017 with master rights, Millie’s Cookies started operating in India in 2018. “India is a huge market for the brand. We are a category creator and we say that there is no specific target group for this brand. Our customers are anywhere from seven to seventy because we have something for everyone,” says SahilArya, Senior Vice President, WIB Hospitality (P) Ltd.
As cookies also make great gifting option, the brand saw potential in India. “For a country like India where you have festivals and celebrations almost every month, this creates a huge opportunity for business,” Arya says.
With a mission to make Millie’s Cookies a number one sweet treat brand in India, the brand adopted master franchisee plans to enhance the enhance the overall experience a customer gets as soon as he or she enters the store.
“We are expanding in India and are looking for likeminded investors who wish to be a part of this journey. The concept is fresh and there is huge market for growth with the right partners. We are inviting all interested investors who are willing to take up an opportunity that sells more than just cookies or desserts because at Millie’s Cookies we are selling an experience along with cookies,” Arya states.
The Franchising World, India’s no.1 franchising magazine, identifies the TOP 100 franchise brands and celebrates their achievements every year in its anniversary issue. The issue highlights the established Indian and big global brands that are increasing their positioning in India along with the new-age brands that are lucrative and profitable; expanding fast; and can act as a reference guide for budding entrepreneurs and investors across India.
Franchise Top 100 is the one-stop destination to know everything about the franchise industry, which establishes authority and strength to evaluate the growth of the franchise industry.