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How This Dutch Healthcare Company Is Driving Sales By Leveraging on Indian Healthcare Market

Sneha Santra
Sneha Santra Oct 03 2018 - 2 min read
How This Dutch Healthcare Company Is Driving Sales By Leveraging on Indian Healthcare Market
The Overall Healthcare IT Market Is Expected To Be Around $2 Billion In 2020, And The Healthcare Software Segment Is Expected To Reach $180 Million

The Indian Healthcare Industry is growing at a rapid pace. There has been a recent increase in the adaptation of digital and data technologies by hospitals, medical colleges, done to improve healthcare and treatment outcomes.

Owing to this recent trend, many healthcare firms are getting attracted to the Indian Market. The famous Dutch information services firm, Wolters Kluwer is betting big on Indian healthcare Industry. The company gets about 70-80 per cent of sales in India from healthcare.

Helping in Diagnosis and treatment

Headquartered in Alphen aan den Rijn, Netherlands, Wolters offers clinical decision support to assist medical professionals to make the right decisions on diagnoses and treatment plans at the point of care delivery. The digital solution is integrated with hospital electronic medical records and delivered through the cloud. The healthcare service is delivered to hospitals and doctors via a mobile-based app. The app is based on high impact factor journals, thus it is evidence-based. 

Experts from around the world can update the content on this app and provide valuable insights. This is helping doctors, medical colleges to get knowledge from all around the globe and update their medical practices.

Nursing Training

Nurses are an integral part of a healthcare institution. It is necessary to keep them abreast of the happenings in the medical field.

To address this, Wolter Kluwer also provides a nurse training app. The system is completely cloud-based and gets updated when the changes happen around the world.

Bridging Demand-Supply Gap

Government schemes like Ayushman Bharat are going to add more pressure to the health care system of India. There is already a huge demand-supply supply of almost all the healthcare resources.  This can be improved by expanding the existing infrastructure and retaining qualified resources within the country.

Wolters has more than 1,000 employees in India and around 750 of them are working dedicatedly on developing software solutions to improve the healthcare scenario in India.

Shireesh Sahai, CEO, India-South Asia at Wolters, said, “We need to enhance clinical skill at all levels and continuing education should be a must for all healthcare professions throughout their practice. Technology can make a difference in this area."

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