How Counseling Franchisors Can Transform Both Clients And The Wellness Industry

Shahram Warsi
Shahram Warsi Aug 14 2018 - 2 min read
How Counseling Franchisors Can Transform Both Clients And The Wellness Industry
Franchisors are investing more into the counseling industry, helping people to learn to manage themselves.

India is rapidly developing with the constant increase of competitions in every business segment. With the ever-changing people’s demand and expectations, franchisors are always on their feet, trying to meet their demands. But with this full-throttle effort, comes pressure and burden which almost every entrepreneur’s experience.

Counseling franchise aims to focus on such issues, eliminating the mental hurdle for a better and bright future for consumers. According to a report, 7 out of 10 people need counseling in the current date, for an enhanced and better lifestyle.

Training, guidance, and support

The franchise could be an asset to counselors, as they often step into the private practice, being their own boss. Franchisee being a bona fide owner of their own company, allows the opportunity to receive valuable training, guidance, and support from the franchisors, who are expert in their own field.

Counseling franchise provides an option to succeed with expert guidance, learning new things about the industry every now and then.

Taking administrative burdens off

Franchisors could think of providing additional values to franchisees, with operational services like medical billing, scheduling, recruiting, etc. It is believed that counselors could perform in a much better way, if franchisors release the administrative burdens from them, allowing them to follow their passion- helping clients.

Ashutosh Pandey, Founder, Elate Wellbeing, said, “Elate is a platform trying to bridge the gap between clients and counselors. We have tied up with 20 psychologists with 5-20 years’ experience in handling such issues.

Community and family effect

Counseling can still be a very lonely profession, despite continuous sessions with clients. A counseling franchise offer community to private practice owners, along with peer supervision and support. Such a community could be unusually strong because, since every franchisee has a protected trade area, no franchisee would be in competition with another.

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