​Health and Wellness

Madhusree Chowdhury
Madhusree Chowdhury Sep 29 2017 - 4 min read
​Health and Wellness
The pressure of targets and responsibilities is demanding a great deal of the day to day life of the mentally and physically stressed individuals.

The population of stressed is increasing worldwide. The pressure of targets and responsibilities is demanding a great deal of the day to day life of the mentally and physically stressed individuals. This phenomenon is affecting the wellbeing of the individuals irrespective of age and gender. This is where the concept of health and wellness can be applied for a prospective venture.

Stressful life and improper lifestyle are leading to various types of diseases in the urban population. The occurrence of obesity, diabetes, cardiovascular diseases, etc has been elevated in the last few decades alone. The reasons clearly depict the cause behind such anomalous increase in lifestyle ailments is urbanisation and globalisation. Cutthroat competition in the corporate world and even in the schools is clearly visible in the unfit population. The emergence of wellness industry is a boon to the society. Every stressed person is in the utmost need of a health and wellness venue where he or she can get professional advice regarding maintaining a healthy lifestyle and ward off ailments.

Health and wellness industry in India

Being the second largest populated country in the world, India holds the biggest market of wellness industry in the world. The untapped market is clearly rising in terms of finance and target volume. The studies done by the regulatory bodies in India suggest an annual growth of 15% in the Indian wellness sector. By the end of this year, this market will grow to an unbelievable level touching INR 500 billion. As per expectations from the critics and business analysts, the prospective market will hit INR 1 Trillion by the end of 2020. These figures show how much successful a wellness venture will be. Te disposable income has also increased considerably. People are spending a good percentage of their income in grooming and health related activities. This shows the potential of the customers to accept the new concept of health and wellness business.

Irrespective of age, everyone is somewhat stressed with the daily life. No one can be slow or less functional as there is a high probability of getting replaced by a better profile. The constant demand of the duties and responsibilities require a particular infrastructure where the stressed individuals will find absolute guidance and advice for maintaining a healthy practice for a better lifestyle.

Unlike the Western world, Indian wellness sector is still an untapped market and delivers a huge platform to perform. It will be very easy to create a landmark in this industry by investing decently in a fruitful idea.

Understanding the business

The wellness business idea consists of every single aspect that relates to the health and wellbeing of the society. The venture can be related to developing wellness applications or providing dietary supplements to the needy.

It is all about taking a jump to the establishing market to grab the opportunities. The Indian families are highly concerned about the health of the members. This concern will be the prime factor to drive the business to a successful point. All you need to do is to find the right section to initiate the plan and work on it.

The wellness business idea can include goods (or) and services. There are many visionary names that provide great opportunities in the terms of franchising and developing a wellness venue for the needy population. Few names that are contributing in this industry to a benchmark level are Shakshi Wellness, Universal Gym, Urjja Healthcare, Wellness Pathcare, etc. Taking up a franchise will be the ideal way to initiate the plan. It will not only save your precious time and resources but will also provide the necessary infrastructure to start the business immediately.

Within few years, the Wellness business ventures will surely double the profit margin as per the speculations and evidence. Coming up with a venue that not only offers fitness platform but also a section where dietary consultation can be availed will be the ideal start-up plan. The idea should be well-defined and must have an individual approach so that the clients can feel the need and the depth of service. This venue can also cater dietary items and supplements for the customers. In a nutshell, health and wellness will be the most sought service within few years. Contributing in the process of the wellbeing of urban society will be a brilliant way to start a fruitful entrepreneurship. 

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