Gem Selections unveils its New Flagship Store in Le Meridien, New Delhi

Vaishnavi Gupta
Vaishnavi Gupta Sep 02 2020 - 2 min read
Gem Selections unveils its New Flagship Store in Le Meridien, New Delhi
Gem Selections, a unit of Khanna Gems Pvt Limited, has more than 400 dealers worldwide.

Gem Selections furthering its expansion plans has now opened its premiere flagship store in Le Meridien, New Delhi. The store will be a hub for handcrafted and unique designs in the luxury segment along with its other products.

This is one of the many stores that the brand plans to launch in the coming years to develop people’s inclination towards premiere and authentic gems and jewelry in the Indian market.

Speaking on the launch of its Seventh store in India, Pankaj Khanna, the Founder & MD of Gem Selections, Khanna Gems Private Limited, said, “We have opened premiere store in Mysore and have laid the foundation of other stores in Bangalore and Mathura. This will be our seventh exclusive and first luxury edition store in India.”

“According to our business plan, if all goes well, we will launch 10 stores of Gem Selections luxury edition by 2023. We are a global brand and wish to be not just the country’s biggest gemstone brand but also the country’s most sought after chain of gems and jewelry,” he added.

The country is facing a strong economic slowdown and social distancing has become the new normal. Under such circumstances, being the market leader, the brand has pioneered the use of AI/ML and 3D Hologram technique all its stores across the country, providing complete COVID protection and authenticity to its customers.

With the use of Augmented Reality, the customers can now view the gems and jewelry designs, sitting comfortably and safely at their homes. Additionally, all the social distancing norms along with proper steps to keep the store sanitized and clean will be taken to prevent any possible threat of Covid-19.

The brand has launched 1 store is Mysore, 3 in Bangalore and 1 in Mathura recently. With the positive response of the people across the country, Gem Selections is flourishing both in the offline and online market. Hence, India’s dream of the best quality, customized jewelry with a combination of rear gems and craftsmanship has come true and now people in the different parts of the country can have easy access to the brand’s legacy of high quality and authentic products.  

The store will open at a premiere location in Delhi and the people of Delhi will have easy access to quality certified gemstones and jewelry. With the market beginning to resume itself, Gem Selections is determined to gain traction amongst its customers through this new and mega launch.

Khanna Gems Pvt. Limited is a pioneer in the gemstone business. The brand has more than 400 dealers worldwide.

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