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Choose the Best Fitness Trend to Open Your Own Fitness Centre

Nikita Arya
Nikita Arya Mar 15 2019 - 3 min read
Choose the Best Fitness Trend to Open Your Own Fitness Centre
With a variety of fitness centre trends in the market, it becomes tough to chose which one would be the best for you to open, and would attract customers. Read on....

With people becoming more and more health conscious, fitness has become a trend in the society. It’s like everybody is running together in the ‘fitness marathon’, trying to compete with others and touch the finish line before anyone else does.

The competitive spirit that pushes people to become the fittest has given so many opportunities to the ‘fitness-freaks’ in order to build a career in the field of fitness. Fitness-freaks with different types of expertise are coming up with new ideas for fitness centre, thereby, building a tough market-competition in the sector.

With a variety of fitness centre trends in the market, it becomes tough to chose which one would be the best for you to open, and would attract customers. Check out these fitness trends and choose the best one to open your own fitness centre.

Yoga Studios

A yoga studio is a space where yoga classes and instructions take place. Natural healthcare practices like yoga have emerged as a rage in the past few years and are attracting customers as they ensure overall health of a person.

With emerging mental health issues all over the world, opening a yoga centre promises a great customer base. A well-equipped yoga centre doesn’t require a lot of investment; just two or three certified yoga trainers and equipment such as yoga mats, sound system (for soothing yoga music), scented candles and incense sticks (for aroma) and other small things are required for the setup.

Boutique Fitness Studio

A boutique fitness studio is generally a small gym that focuses on group exercises and specializes in one or two fitness areas. Boutique Fitness Studios offer a customer an individualized attention and effectively designed workouts with locker room amenities.

As these studios give personalized experience to the customers, they attract customers to them and ensure customer retention because of the experience.

Olympic Style Gym

Olympic Style Gym has created buzz in the fitness sector as it’s a completely fresh concept. As the name suggests, Olympic Style Gym provides Olympic level training to individuals. It offers workouts such as weightlifting, deadlifts, squats, snatch & clean, overhead press and many more, which are more intense than the usual workout regime.

This fresh concept allows customers to adopt heavy workout regimes. This helps them to get a body-builder look and is popular among both men and women.

Country Club

A country club is a membership organization that is created to engage people for various sports such as golf, recreation and social activities. The country clubs mostly get the memberships from high-class people because of their top-rate golf courses, dining options and pro shops.

As country clubs offer paid memberships, starting a country club is a highly-rewarding business option. This is why it has become a popular venture in wellness business.  

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