Canon India launches the first Canon PIXMA Zone in India

Canon India has launched its first ever PIXMA Zone in India. Designed and conceptualized to exhibit the entire range of Canon Inkjet technology and its features, the PIXMA Concept store is aimed to familiarize the consumers with all categories of Inkjet printers, cartridges and photo media according to their usage and needs.

Located at Janakpuri District Center, the launch of the PIXMA Zone is timed perfectly to compliment the festivities prevalent in the country.

Kazutada Kobayashi, President and CEO, Canon India, said, "At Canon, we consider it as one of our primary objectives to strengthen the culture of imaging. The commitment, skill and innovation to offer a complete solutions portfolio is what makes our offerings unique and leading in the market. For almost a decade, our CIS stores have been instrumental in this regard and today’s launch of the PIXMA Zones will further support our endeavor. We foresee these stores to be yet another contributor in our journey of customer delight, enabling us to penetrate into the widest geographies in the country."

Eddie Udagawa, Vice President, Consumer Imaging & Information Centre, stated, "In line with our constant endeavor of customer satisfaction, we bring for our customers the exclusive PIXMA Zones. With these customized PIXMA Zones equipped with well-trained demonstrators, we look forward to providing an exhaustive product experience to our existing and potential customers. Along with Delhi, we aim to open the PIXMA zones in metros like Mumbai, Bangalore and Chennai, this year. We further envision strengthening our retail footprint and regional penetration, by expanding the stores to the tier II and III towns, in the coming years."

C Sukumaran, Director, Consumer System Products, Canon India said, "With the continuously increasing demand for our inkjet products, we are further strengthening our outreach with the launch of conceptualized and experiential stores. The PIXMA Zones are designed to address the varied print requirements of our customers and simplify their printing needs with live demonstrations of our expansive inkjet portfolio."