91% of Indian families like to flush their money on barbers and parlours
Recently, National Sample Survey Organisation (NSSO) has recently taken a deep splash to find out the pockets where most of the Indians are spending their income. The outcome of the survey revealed very interesting information and keeping all the odds out, the report stated that it is parlours and barbers who have been leading the race.
91 per cent of households in both urban and rural areas spend on 'barbers and beauty parlours' — the largest proportion under any head. Recreational services like cinemas, pets and newspapers too are fairly popular. These insights emerge from a first ever focused study on family spend on several key consumer services carried out by the National Sample Survey Organisation (NSSO).
NSSCO survey further revealed that high share of households using hair cutting and beauty treatment services is mainly on account of the universal need for haircuts by male family members, although in recent ears women members have taken to beauty parlors in a big way.